You require an evidence-based approach for tracking and analysing customer activity and engagement? You need to maximise the value and ROI of your digital screen network by deploying content that speaks to end-users.
You want to know which content is most effective, and apply the powerful insights gathered through data pattern analysis towards more effective strategic decision-making, and make the most of your digital network assets?
You want to target content that is relevant to the person in front of the screen?
TQ’s Viewer Analytics tracks the age and gender of audiences viewing in-store screens and their length of interaction with the screens. This provides insights into your customer’s viewing preferences enabling you to hone your messaging and optimise your communications.
TQ’s software takes this a step further by capturing details on the specific piece of content viewed, providing valuable data that can be used to inform your content strategy. What’s more, our content triggering tool allows you to trigger content tailored to the viewer’s profile.
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